Maximizing cost efficiency with KODAK PROSPER Presses and Imprinting Systems

In today's competitive printing industry, achieving cost efficiency is paramount for commercial printers. The white paper "Succeeding in the 'And Era': How Printers Are Embracing Offset And Digital" highlights the transformative approach of combining digital and offset printing technologies to enhance operational efficiency, reduce costs, and meet diverse customer demands. Two of the standout solutions in this complemental approach are Kodak's PROSPER Presses and Imprinting Systems, both of which offer significant advantages in terms of cost efficiency and productivity.

The 'And Era' represents a strategic shift where commercial printers leverage the unique strengths of both digital and offset printing. This approach enables printers to offer high-quality, versatile printing solutions while optimizing operational costs. The biggest benefits to having a complementary approach:

• Flexibility: Digital printing allows for quick turnarounds and personalization, while offset printing excels in high-volume, consistent output.
• Quality: Both technologies complement each other to deliver superior print quality.
• Efficiency: Combining digital and offset printing reduces waste and enhances productivity.

Kodak's PROSPER Presses are designed to maximize cost efficiency by integrating high-speed digital printing capabilities with traditional offset processes. Here are some key features that contribute to cost savings:

1. Low Operating Costs: PROSPER Presses reduce ink and paper waste, eliminate the need for printing plates, lower labor and servicing costs, and enable printers to take on variable data jobs.
2. High-Speed Production: With speeds of up to 410 meters per minute (1,345 feet per minute), PROSPER Presses complement the high-volume production offset presses while adding the flexibility of digital printing.
3. Versatile Substrate Compatibility: PROSPER Presses can print on a wide variety of substrates, from uncoated to glossy, without compromising speed or quality.

Kodak's PROSPER Imprinting Systems offer a cost-effective solution for integrating digital capabilities into existing analog printing and finishing equipment. This hybrid approach allows printers to produce personalized applications efficiently and cost-effectively. Key benefits include:

1. Variable Printing: PROSPER Imprinting Systems enable high-quality, high-speed variable printing directly on flexo, gravure, offset press, or finishing lines.
2. Profitability: PROSPER offers high uptime and throughput plus economical EKTACOLOR Inks and printhead refurbishment
3. Streamlined Processes: By integrating inkjet imprinting systems, printers can better meet customer demands for customization and quick turnarounds.

In a recent NAPCO Research survey, printers reported that the combination of these technologies helps reduce operational costs and enhance profitability. For example:

• U.S. Printer: "Digital printing helps increase production speed and reduce labor costs, enhancing productivity and enabling our company to handle more work with fewer resources, thus increasing profitability."
• German Printer: "Digital printing has reduced waste, so we have been able to lower our operational costs."
• Japanese Printer: "By minimizing labor expenses and streamlining operational costs, we have substantially improved profit margins and enhanced our overall financial performance."

Embracing the 'And Era' with Kodak's PROSPER Presses and Imprinting Systems is a strategic move for commercial printers looking to maximize cost efficiency and stay competitive in a dynamic industry. By leveraging the strengths of both digital and offset printing, printers can enhance their operational efficiency, reduce costs, and provide high-quality, versatile printing solutions that meet the evolving needs of their clients.

For more insights on how to succeed in the 'And Era,' check out the white paper "Succeeding in the 'And Era': How Printers Are Embracing Offset And Digital."