• Introducing...
• Features and Benefits
• Advanced Photo System
• KODAK ADVANTIX System
• Size Available
• Storage and Handling
• Exposure
• Print Formats
• Processing

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INTRODUCING...

New KODAK ADVANTIX Black & White + 400 Print Film is one of the latest members of the Advanced Photo System (APS) films. With this new 400-speed film, you can easily capture images under a variety of lighting conditions—daylight, typical action shots, low-light situations, or use for zoom photography or where you need an extended flash range—in black and white.

Discover your artistic capabilities. The elegant appeal of black-and-white photography continues to grow. Black-and-white film lends itself to helping you learn the graphic elements of an image—the form, texture, and contrast of a scene. This may take some practice. learning to "see" things in shades of gray. But once you do, you can capture a stunning palette of different moods, emotions, and possibilities.

This special black-and-white film was designed using Kodak's newest color negative film technology. Kodak refers to this technology as "chromogenic." Because of this, you don't need to search for a laboratory to process and print the film, like you would have to do with a conventional black-and-white film. This film can be processed and printed in the same locations as your color APS film.

After the film is developed, it will be printed on color print paper, such as KODAK EKTACOLOR Edge 7 Paper. Occasionally, the image tone may vary slightly from neutral because each finisher's printing specifications may differ. The "color" (or gray tones) of your prints can range from cool, bluish black to a warm brown or olive black depending on the finisher. This subtlety will add an extra dimension to your images.

For a more dramatic effect, a custom photoprocessing lab can print this film to provide different print tints, tones, or hues (such as sepia, denim, cranberry, etc.). These unique tones provide another way for you to express your creativity. Experience the world of black-and-white photography with the convenience of color print film. It's a fun film for just about everyone!

FEATURES AND BENEFITS

THE ADVANCED PHOTO SYSTEM

KODAK ADVANTIX Films are the heart of this system—they capture your image photographically and can store scene data (e.g., picture format) magnetically or optically on the film.

ADVANTIX Films are provided in KODAK Film Safe Cassettes that enable drop-in loading and feature double-exposure protection. The cassettes include an indicator that identifies the status of the film inside individual cassettes. Negatives produced on these films will be returned to you inside their original Film Safe Cassette for easy storage and retrieval

Components

The components of the KODAK ADVANTIX System—the films, cameras, and photofinishing equipment—were designed "from the ground up," to provide you with great pictures. You can use ADVANTIX Films in any camera designed for the Advanced Photo System to get the pictures you want—the way you want them.

Film Magnetics

ADVANTIX Films are coated with a transparent magnetic material that can record a variety of data including

• format selected (i.e., classic, HDTV/group, panoramic)
  
  
• camera orientation
  
  
• illumination (e.g., flash, backlighting, etc)*
  
  
• picture-taker recorded data*

* This information is available only from some cameras.

The magnetics are part of the information exchange between camera, film, and photofinishing equipment that helps optimize print quality.

Film Selector

Kodak has a variety of ADVANTIX Films to suit your particular applications.

New ADVANTIX Black & White + 400 Print Film—presents an opportunity to explore the world of black-and-white photography. This film is an excellent choice for all lighting conditions—daylight, indoors, low-light, fast action, or zoom photography, or when you need extended flash range. It incorporates KODAK T-GRAIN® Emulsions to provide sharpness usually associated with lower-speed films.

ADVANTIX 100 Film—designed to deliver superior performance. The color film of choice for picture-taking under bright sunlight. Ideal for enlargements and outdoor panoramic scenes, and for use in advanced cameras that feature sophisticated exposure control. Also incorporates T-GRAIN® Emulsions for fine grain and sharpness.

ADVANTIX 200 Film—offers a superlative balance of speed, sharpness, grain, and rich, more saturated color. An enhanced, multi-purpose color film intended for everyday picture-taking under a variety of lighting conditions. Incorporates T-GRAIN® Emulsions.

ADVANTIX 400 Film—an excellent color film for low-light, fast action, or zoom photography, or when you need extended flash range. It incorporates T-GRAIN® Emulsions to provide sharpness usually associated with lower-speed films.

SIZE AVAILABLE

KODAK ADVANTIX Black & White + 400 Print Film

STORAGE

Store unexposed film at 70° F (21° C) or lower. Always store film (exposed or unexposed) in a cool, dry place. Process film as soon as possible after exposure.

HANDLING

Important: Do not disassemble the cassette.

The digital data stored on the magnetic layer of ADVANTIX Films should not be affected by normal airport x-ray inspection stations.

Film Status Indicator (FSI)

There are four symbols on one end of the cassette. A gray indicator identifies the status of the film inside the cassette:

There are four symbols on one end of the cassette. A gray indicator identifies the status of the film inside the cassette:
= unexposed; = partially exposed; = exposed (unprocessed); and = processed (negatives).

Camera Loading

When the FSI is at , the cassette is ready to load into a camera designed for the Advanced Photo System; this type of camera features drop-in loading. It is not necessary to "feed" or thread the film to load it—the camera will thread the film automatically. (Do not open the cassette; unprocessed film will be fogged if you open it.) For more information, see your camera manual.

Mid-Roll Change:
If your camera offers this feature, you can change cassettes before you completely expose the current cassette. This feature helps ensure that you have the right film type in your camera for every picture-taking situation. It also allows you to separate your cassettes by photo subject.

If you use this feature, the FSI will be at when you remove the cassette from your camera. The information exchange (IX) between your camera and the film will keep track of the number of exposures remaining. As a reference, you can write the number of exposures left in the area on the cassette marked "NOTES." Reload the cassette at any time to finish exposing the film.

Rewind Button:
If you don't want to take pictures on the entire film cassette, you can automatically rewind the film by pressing the rewind button. Once you've used this feature, you cannot reload the same film cassette into the camera.

EXPOSURE

Film Speed—Automatic Cameras

In automatic cameras designed for the Advanced Photo System, the film speed is set automatically when film is loaded into the camera.

Film Speed—Manual Cameras

Some Advanced Photo System cameras allow manual adjustments (marked for ISO, ASA, or DIN speeds or exposure indexes). ADVANTIX Films are specially sensitized to yield excellent black-and-white pictures when exposed under a variety of illuminants and lighting conditions.

Do not change the film-speed setting when you use a filter if your camera has through-the-lens metering.

Daylight: Use the exposures in the table below for average frontlit subjects from 2 hours after sunrise to 2 hours before sunset.

* Use f/5.6 for backlit close-up subjects.
** Subjects shaded from the sun but lighted by a large area of clear sky.

Electronic Flash: Most Advanced Photo System cameras will feature a dedicated automatic flash, and you will not need to make any additional settings. If your flash equipment requires you to set the film speed, use ISO 400/27, and refer to the camera instructions. Whenever possible, it's a good idea to use a flash—even outdoors. In daylight, flash can lighten facial shadows and brighten dark shadows. Flash can also be useful for action photography to stop the action.

Adjustments for Long and Short Exposures: You do not need to make any exposure adjustments for exposure times of 1/10,000 second to 120 seconds. For exposures longer than 120 seconds, you will need to make tests.

Filters

If your camera will allow you to place a filter over the lens, you can use the same effect-enhancing filters used for conventional black-and-white films with very similar results. For example, use a yellow or red filter to darken a blue sky and emphasize clouds, or use a green filter to accentuate red lips in a portrait. Since filters absorb some light that would otherwise reach the film, the exposure must be adjusted according to the filter you use.

Consult your camera manual for instructions on using filters. Many cameras make light meter readings through the filter, and adjust the exposure accordingly. If your camera does not automatically adjust the exposure when the filter is placed on the lens, adjust your exposure manually according to the table below.

* Average filter factor, which may vary slightly depending on the manufacturer.
   Polarizing filters are not manufactured by Kodak.

PRINT FORMATS

With your Advanced Photo System camera, you can expose any combination of three formats—Classic (C), HDTV/ Group (H), and Panoramic (P)—on each cassette of film; for more information, see your camera manual. For print sizes, see the following table.

Important: Your photo-processing cost may be based on the format(s) you select.

PROCESSING

When the FSI is at , have your film processed promptly by a photofinisher that displays the logo shown.

The photofinisher will return the film cassette with your prints; your negatives will be inside the cassette and the FSI will be at . You will receive an index print that shows the images of the negatives inside the cassette. Do not disassemble the cassette. Store the cassette in a cool, dry place with the index print.

Note: Photofinishers that provide a certified service are required to produce the following features of the Advanced Photo System:

• Interspersed print formats
• Print personalization via backprinting
• Print quality improvement from camera data
• Negatives returned in cassette
• Index print

Reprints and Enlargements: To order reprints or enlargements, refer to your index print or the information on the back of your photos, and return the cassette to your photofinisher.