Rochester, NY, July 29, 2009 — Eastman Kodak Company (NYSE:EK) today
announced the newest additions to the KODAK EASYSHARE Digital Camera family,
all featuring Kodak’s Smart Capture technology that consistently delivers high
quality images in nearly any environment.
Leading the new introductions is the KODAK EASYSHARE Z950 Digital Camera,
offering a 10X image stabilized Schneider-Kreuznach optical zoom lens that
provides maximum versatility for avid photographers to easily handle both
distant and close-up shots. It also incorporates Kodak’s innovative Smart
Capture feature, which automatically adjusts focus, flash, and exposure for a
great picture in virtually any setting.
“The KODAK EASYSHARE Z950 Digital Camera enables consumers to effortlessly
get brilliant shot after brilliant shot,” says Phil Scott, Worldwide Director
of Marketing, Digital Capture and Devices and Vice President, Consumer Digital
Group. “You can capture great pictures as you move from daytime to night and
from family shots to landscapes. And the Z950 delivers all this in a compact
form that makes it easy to take anywhere.”
Image quality in the new camera is enhanced by a SCHNEIDER-KREUZNACH
VARIOGON Optical Zoom Lens with image stabilization. Scott notes that the
precision optics of the lens integrate with the camera’s design and technology
to deliver high resolution, minimum shading and low distortion.
“The combination of these features plus a 12 MP sensor makes the Z950 a
compact digital capture powerhouse, with outstanding image quality and ease of
use at an affordable price,” says Scott.
The full feature set of the new KODAK EASYSHARE Z950 Digital Camera
includes:
- 12 MP sensor (for prints up to 30”x40”);
- Crisp and bright 3" LCD;
- Kodak’s innovative Smart Capture feature, which automatically identifies
the scene and adjusts camera settings for beautiful pictures in virtually any
environment;
- Capture challenging action shots without delay with fast click-to-capture
speed (<0.3 seconds);
- Stunning HD picture and video capture;
- Included Li-ion rechargeable batteries;
- Face detection that locates faces and automatically adjusts camera settings
for great shots of friends and family;
- Advanced video features include audio capture, playback, on-camera editing,
and prints from video;
- High ISO for great results in low-light and fast-action settings (up to
3200*);
- SDHC (high capacity)/SD card compatibility and 32 MB internal
memory.**
The new KODAK EASYSHARE Z950 Digital Camera will retail for US$279.99 MSRP
from August, 2009.
Kodak also introduced the KODAK EASYSHARE M381 Digital Camera,
boasting a sleek and stylish form that houses powerful features for easily
capturing brilliant pictures.
“Memorable moments worth capturing and sharing can pop up in an instant, and
the slim design of the KODAK EASYSHARE M381 Digital Camera enables consumers to
take it anywhere those moments may happen,” says Scott.
Even when the picture you want is far away, the M381 brings you closer
without moving an inch, thanks to a 5X optical zoom lens. “Plus, you’ll take
great pictures in just about any situation, thanks to our Smart Capture
technology,” Scott adds.
The advanced feature set of the KODAK EASYSHARE M381 Digital Camera also
includes:
- Smart Capture technology;
- 12 MP sensor for prints up to 30" x 40";
- Bright and vivid 3" LCD;
- Face detection that recognizes up to five faces and automatically adjusts
settings;
- Blur reduction technology that reduces blur caused by camera shake or
moving subjects;
- Easy uploading of pictures and video directly to YouTube or KODAK Gallery
via the “Share” button and KODAK EASYSHARE Software;
- Stunning HD still picture capture;
- Advanced video features include audio capture, playback, on-camera editing,
and prints from video;
- Multiple scene (19) and color modes (5);
- High ISO (up to 1600);
- Runs on included rechargeable lithium ion battery (KLIC-7001).
The KODAK EASYSHARE M381 Digital Camera will be available in Black Olive,
Light Steel Blue, and Wine Red for US$179.99 MSRP from September, 2009.
Also new to the M Series camera line is the sleek KODAK EASYSHARE M341
Digital Camera, featuring Smart Capture, 12MP sensor, 3x optical zoom, and
2.7” LCD, and Easy uploading of pictures and video directly to YouTube or KODAK
Gallery via the “Share” button and KODAK EASYSHARE Software. Available in Grey
Silver, Classic Kodak Red, Satin Black, Deep Orchid, and Light Blue, and
retailing at US$149 MSRP from September, 2009.
Accessories
A range of accessories will be available for these new KODAK EASYSHARE
Digital Cameras includingKODAK Li-Ion Rechargeable Digital Camera Batteries and
battery charger kits; KODAK SD and SDHC High Performance Memory Cards; KODAK
Camera Bags and much more.
*ISO 3200 available at 3.1 MP setting or less in PASM modes.
**32 MB internal memory/20 MB available for picture storage.
About Kodak
As the world's foremost imaging innovator, Kodak helps consumers,
businesses, and creative professionals unleash the power of pictures and
printing to enrich their lives.
To learn more, visit the newly redesigned http://www.kodak.com and follow our blogs and more at http://www.kodak.com/go/followus.
More than 75 million people worldwide manage, share and create photo gifts
online at KODAK Gallery --join for free today at www.kodakgallery.com
© Kodak 2009. KODAK and EASYSHARE are trademarks of Kodak. Schneider-Kreuznach and Variogon are trademarks of Jos. Schnieder Optische Werke GmbH used under license by Eastman Kodak Company