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CVS/pharmacy Builds Photo Retailing Leadership Position Through Kodak Innovation

Long-Term Agreement Leverages Kodak Technology and Services to Expand Photo Services Portfolio

About Kodak

Media Contacts

  • David Lanzillo
    Eastman Kodak Company
    david.lanzillo@kodak.com
    585-781-5481

WOONSOCKET, R.I. and ROCHESTER, N.Y., June 2 -- CVS/pharmacy and Eastman Kodak Company (NYSE:EK) today announced a new long-term agreement naming Kodak as the national chain’s provider of in-store photo processing systems, including the KODAK Adaptive Picture Exchange (APEX) dry lab system, KODAK Picture Kiosk, and Kodak Service and Support.

The agreement enables CVS/pharmacy to build on its leadership position within the photo retailing category by providing customers with multiple in-store photo service options and an expanded portfolio of premium, high-value photo products, such as KODAK Picture Movie DVDs and Photo Books. The renewed agreement ensures that CVS/pharmacy will continue to bring customers the newest, most innovative Kodak solutions well into the next decade.

“CVS/pharmacy has a long standing reputation for quality products and services, and consumers recognize and trust the quality associated with the Kodak brand. We believe our strong relationship with Kodak will continue to resonate with our consumers and help us to continue our growth in this important category,” said Grant Pill, Vice President, CVS/Pharmacy.

An integral strategy for CVS/pharmacy will be to implement Kodak’s latest G4X consumer kiosks in stores and to significantly expand its fleet of KODAK APEX dry lab systems. The KODAK APEX system is a modular, behind-the-counter thermal dry lab system, which combines a number of new products into one powerful, integrated and industry-leading retailer solution. APEX provides CVS/pharmacy with unprecedented adaptability, ease-of-use, flexibility and scalability to quickly and easily produce high quality photo products, while dramatically reducing costs and complexity.

APEX also provides an environmental lift to CVS/pharmacy. The systems are energy efficient, consuming 70-90% less energy than today’s wet-labs. Since its initial roll out in 2008, CVS has deployed hundreds of APEX units in its stores and has plans to significantly increase its dry labs in 2009.

“CVS/pharmacy has been a great business partner for Kodak. This new agreement will build on our already successful partnership by enabling more growth in premium photo products and by broadening the reach of Kodak’s state-of-the-art APEX system at CVS/pharmacy locations,” said Mike Saturnia, Vice President of Sales, Eastman Kodak Company. “Kodak is proud to be working with this innovative retailer to optimize its photo services fleet with advanced dry lab and photo kiosk systems.”

In 2008, CVS/pharmacy was the first national retailer to offer customers both KODAK Picture Movie DVDs and Photo Books. These innovative photo processing products turn customers’ photos into hard-cover books and movies in minutes using the KODAK Picture Kiosk. Both of these products are now available in more than 5,600 CVS/pharmacy stores nationwide.

About CVS/pharmacy

CVS/pharmacy, the retail division of CVS Caremark Corporation (NYSE: CVS), is America's largest retail pharmacy. The Company operates more than 6,900 CVS/pharmacy and Longs Drugs stores. CVS/pharmacy is committed to improving the lives of those we serve by making innovative and high-quality health and pharmacy services safe, affordable and easy to access, both in its stores and online at CVS.com. General information about CVS/pharmacy and CVS Caremark is available at www.cvscaremark.com.

About Kodak

As the world's foremost imaging innovator, Kodak helps consumers, businesses, and creative professionals unleash the power of pictures and printing to enrich their lives.

To learn more, visit http://www.kodak.com and follow our blogs and more at http://www.kodak.com/go/followus.

More than 75 million people worldwide manage, share and create photo gifts online at KODAK Gallery --join for free today at www.kodakgallery.com.

KODAK is a trademark of Kodak.
2009