Leading the Way
With the slogan "you press the button, we do the rest," George Eastman put the first simple camera into the hands of a world of consumers in 1888. In so doing, he made a cumbersome and complicated process easy to use and accessible by nearly everyone.
Since that time, Kodak continues to lead the way with innovative products and groundbreaking technologies that make it easier to share, print and move images across time and space. Today, Kodak innovations are used in a variety of leisure, commercial, entertainment and scientific applications. Our reach increasingly involves the use of technology to combine images and information - creating the potential to change how consumers and businesses communicate.

Some of our most emotional moments are captured in images. Digital technology hasn’t changed that, but it has given us faster and easier ways to share our images with the people who matter most. Kodak scientists have been working on ways to make it easier to capture, classify and share images across time and space.

Printed images surround us at every moment, often passing unnoticed. Besides books, magazines and newspapers, there are printed images on the products we buy, the ads we see, the clothes we wear, the mail we receive and hundreds of other places. The digital revolution opens the door to a whole range of new printing possibilities and Kodak is leading the way.

Motion pictures have defined entertainment for generations. The technologies invented for motion picture professionals are increasingly accessible to everyone; capturing and sharing the moving image is becoming an important part of the human experience, from multi-million dollar movies to home videos taken with a pocket-size video camera.