
Eastman Kodak Company
New KODAK PROSHOTS Basics Software Simplifies
Image-Ordering Process, Boosts Productivity for Photographers
and Drives Volume for Professional Labs
Ease-of-Use Benefits, Macintosh Computer OS X
Compatibility Improve Studio and Lab Workflows
LAS VEGAS, Feb. 23 -- Eastman Kodak Company introduced the
new PROSHOTS Basics Software that simplifies the image-ordering
process for photographers and professional labs.
The software, free to photographers and available as a
download at
http://www.kodak.com/proshots/basicsinfo,
allows photographers to more easily select and organize images,
proof and complete prints, and submit orders over the Internet
or by CD to their lab,. It also connects photographers to Pro
Labs and makes the image-ordering process easier.
"Customers told us they needed an easy-to-use solution
that simplified the image-ordering process and supports the Mac
platform we incorporated that feedback into our KODAK PROSHOTS
Basics Software," said John Blake, World Wide General Manager
Pro Output Division Eastman Kodak Company. "It improves capture
to output workflows so that professional photographers and Pro
Labs can take on additional business and expand their client
base. Additionally, because it is Macintosh compatible, KODAK
PROSHOTS Basics expands Kodak's reach to the estimated one
third of Professional Photographers who are MAC users.
Increasing the market potential by 50% for KODAK PROSHOTS also
drives incremental printing volumes which is great news for
KODAK PROSHOTS Participating Labs."
"The Power Mac G5, Apple's beautiful Cinema
Displays and Mac OS X with its breakthrough in innovation, ease
of use and reliability are a perfect fit for photographers and
professional labs," said Ron Okamoto, Apple's vice
president of Worldwide Developer Relations. "With the new KODAK
PROSHOTS Basic Software, labs and photographers can now benefit
from an easy and simplified workflow while taking advantage of
the superfast Power Mac G5."
Intuitive Design, Ease-of-Use Benefits
KODAK PROSHOTS Basics Software provides a wealth of
features for photographers and labs to engage the overall
PROSHOTS software system more easily. Benefits include:
- Macintosh Computer OS X 10.2.6 or later
compatibility
- Quick, "out-of-box" start-up for placing orders
in 30 minutes or less after installation
- Scalable system for easy enhancement with new
features
- Online-registration interface where
photographers can register to use the software
- Image-viewing capabilities include 90-degree
rotation, image select/de-select and ability to specify print
size and quantity
- Cropping tool with partial image rotation
- Supports use of more than one Pro Lab
- True WYSIWYG rendering with viewer for digital
template catalog listings
- Lab pricing and order totals
- Kodak's renowned service-and-support via
24/7 call center.
KODAK PROSHOTS Basics Software continues Kodak's
long-standing commitment to the professional lab and
photographer markets and represents an extension of its
investments in developing a comprehensive, modular Pro Lab
output system. It offers a JAVA-based architecture and
integrates a wide range of professional lab input, optimization
and output devices for maximum productivity and lab workflow
efficiency. Labs using either the KODAK PROSHOTS Lab interface
Software v2.0 or Kodak Digital Accunet v 4.6 can easily fulfill
KODAK PROSHOTS Basics orders.
The KODAK PROSHOTS System is a powerful suite of
image-management and design and ordering tools developed
primarily for professional wedding, social and portrait
photographers who work with optical, hybrid and complete digital
lab workflows.
KODAK PROSHOTS Basics Software is available as a free
download at
http://www.kodak.com/proshots/basicsinfo
Eastman Kodak Company and infoimaging
Kodak is the leader in helping people take, share,
print and view images for memories, for information, for
entertainment. The company is a major participant in
infoimaging, a $385 billion industry composed of devices
(digital cameras and flat-panel displays), infrastructure
(online networks and delivery systems for images) and services
& media (software, film and paper enabling people to access,
analyze and print images). With sales of $13.3 billion in 2003,
the company comprises several businesses: Health, supplying the
healthcare industry with traditional and digital image capture
and output products and services; Commercial Printing, offering
on-demand color printing and networking publishing systems;
Commercial Imaging, offering image capture, output and storage
products and services to businesses and government; Display
& Components, which designs and manufactures
state-of-the-art organic light-emitting diode displays as well
as other specialty materials, and delivers optics and imaging
sensors to original equipment manufacturers; and Digital &
Film Imaging Systems, providing consumers, professionals and
cinematographers with digital and traditional products and
services.
For information about Kodak's professional
products, customers may call: 1-800-235-6325, or visit the
Kodak Professional web site at:
http://www.kodak.com/go/professional.
Kodak and ProShots are trademarks of Eastman Kodak
Company.2004
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