
Eastman Kodak Company
Enhanced Kodak ProShots System Gives Pro Photographers
More Tools That Improve Connections with Customers,
Labs
Software, Training, Online Service Improvements
Speed Studio Workflows
LAS VEGAS, February 3 --
Professional portrait and wedding photographers will find it
much more easy to work digitally with their imaging laboratories
and customers when they use the latest and most advanced version
of the Kodak ProShots system,
announced today by Kodak Professional, a division of Eastman
Kodak Company.
Kodak ProShots System
v6.0 is the most easy-to-use version to date of Kodak
Professional's suite of software and online tools to help
studios and their labs increase sales and productivity. It more
fully connects wedding and portrait studios to their customers
as well as to their labs to create more sales opportunities and
to simplify imaging and business workflows.
"The improvements in our newest version of the ProShots
system reflect significant feedback
from both labs and studios,said Jeff Gunderman, U.S. Marketing
Manager, Photographer Segment, Kodak Professional. of learning
and ease of use particularly for digital capture workflows,
improved training and documentation, and some new online
features were the focus of Kodak
ProShots System v6.0 enhancements in order to
simplify both the art and business of digital imaging.
This new ProShots system
upgrade means greater ease of use and time savings for
photographers when uploading images, placing orders and
following the progress of orders they've transmitted to
their lab. The system also now offers check and credit card
payment options for greater customer access and convenience.
In addition, Kodak Professional is making available to
studios and labs new training programs and improved product
documentation, as it continues to enhance its
ProShots system based on customer comments
and new advances in technological innovation.
The new ProShots system
is fully integrated with Kodak Professional's
PhotoDesk software, digital camera backs and
SLRs (including the new DCS Pro 14n digital camera), as well as
its ML-500 and 8500 thermal printers. It also is compatible
with Kodak's lab digitization workflow software and
hardware powered by Digital Print Production (DP2) software.
Streamlining the Studio
Kodak ProShots System
v6.0 offers a number of important enhancements:
- Batch order proof prints - Proof prints or proof
pages for digital camera files can be batch-ordered in a single
transaction for increased efficiency in the studio.
- Combine, split and reorganize
proofs - This function increases studio efficiency,
especially for high-volume portrait applications such as high
school seniors.
- Background
ordering - Photographers or studio personnel can
continue to work on their computers while their images and
orders are being transmitted to their lab.
- New training programs and
improved documentation - These tools will help studios
quickly experience the productivity and sales benefits of the
ProShots
system. A quick-start
guide has been developed to assist new users in learning the
ProShots
system.
- Direct upload and publishing
of online albums - Photographers can choose to upload
images and publish online albums directly and conveniently,
without having to burden their professional lab to post the
images.
- Larger images, zooming
capability - The studio's customers will be able
to see finer detail in online images before placing an order,
enhancing the likelihood that they'll buy.
- Payment by check or credit
card online - Payment to studios by check is supported
so even studios that don't accept credit card payment can
still utilize the ProShots
system's online services to increase sales per event or
sitting.
Other improvements allow zooming and cropping within
digital templates. Templates and images in the album builder
are available to create and present digital albums to customers.
Better navigational features permit faster toggling between
screens for greater productivity. New on-screen status bars
allow photographers to check the progress of order
transmissions, which provides confirmation that the order has
been successfully received.
"These enhancements help portrait, wedding and other
photographers reap the greatest benefits from their
ProShots system, and grow their
businesses," Gunderman said. Kodak ProShots
System v6.0 represents the most comprehensive, easy to use
digital workflow for the studio available today.
For labs, the software CD distribution, installation
and registration processes have been further streamlined. And
importantly, labs will not have to distribute lab catalog files
to their current users because version 6.0 is backward
compatible with version 4.x and 5.x. lab catalog files.
Kodak ProShots System
v6.0 will be available in March in the United States.
For information about Kodak Professional, customers
may call: 1-800-235-6325, or visit the Kodak Professional web
site at:
http://www.kodak.com/go/professional.
Eastman Kodak Company and infoimaging
Kodak is the leader in helping people take, share,
enhance, preserve, print and enjoy picturesfor memories,
for information, for entertainment. The company is a major
participant in $385 billion industry composed of devices
(digital cameras and PDAs), infrastructure (online networks and
delivery systems for images) and services & media (software,
film and paper enabling people to access, analyze and print
images). Kodak harnesses its technology, market reach and a
host of industry partnerships to provide innovative products and
services for customers who need the information-rich content
that images contain. The company, with sales last year of $12.8
billion, is organized into four major businesses: Photography,
providing consumers, professionals and cinematographers with
digital and traditional products and services; Commercial
Imaging, offering image capture, output and storage products and
services to businesses and government; Components, delivering
flat-panel displays, optics and sensors to original equipment
manufacturers; and Health, supplying the healthcare industry
with traditional and digital image capture and output products
and services.
Kodak, ProShots and PhotoDesk are trademarks.2003
|